Advertiser Retargeting

You've heard of contextual targeting, behavioral targeting and geo targeting. Now AdOn Network is offering Advertiser Retargeting.

Simply put, Advertiser Retargeting offers you the opportunity to display a Pop-Under ad to a consumer at some point in the future after they have visited your Website. The benefit of the Retargeting feature is that it offers you the chance to advertise to consumers that you know are already interested in your product or service because they have already visited your Website.

Here's how it works:

1. You contact an AdOn Network representative to have a custom pixel created
2. Place the AdOn Network tracking pixel on one or more pages on your Website
3. The tracking pixel sets a cookie for each individual consumer that visits your Website
4. When that consumer returns to another Website on our network, AdOn Network can display your Banner, Pop-Under or Search Listing ad to them.

Click on the image below to view an illustration of the Retargeting process:

Additional Advertiser Retargeting Resources:

• View the PowerPoint Demo
• Download the Advertiser Retargeting Overview (PDF)